Navigating Working Motherhood: Leadership, Self-Care, and Sustainable Ambition - with Dina Silver Pokedoff (part 2)

Leanna Laskey McGrath  0:04  

Welcome to The Executive Coach for Moms Podcast where we support women who are attempting to find balance and joy while simultaneously leading people at work and at home. I'm your host, Leanna Laskey McGrath, former tech exec turned full time mom, recovering perfectionist and workaholic and certified executive coach. 

Leanna Laskey McGrath  0:27  

Hi everyone. Welcome back to the show. Thank you so much for being here today. If you were here last week, you heard the first part of Dina's story, and today, we're going to continue the conversation with Dina, talking about navigating career and motherhood. So if you haven't listened to the first one, go back and listen to it. But I'm still going to tell you a little bit about Dina, because I know we've got some rebels out there who are probably not going to do that. So Dina Silver Pokedoff, is a driven and results oriented senior brand and communications executive and an empowered female leader in the communications industry. Dina is currently Senior Vice President of Communications for Kuehne+Nagel in the US and Canada, one of the world's leading logistics companies. At Kuehne+Nagel, Dina is responsible for establishing, driving and executing the regional communication strategy. She's been recognized with Reagan's Top Women in communications and PR News Top Women in PR she is also on the executive committee of the Public Relations Society of America's corporate communication section, and we heard all about Dina's illustrious career in the last episode. So definitely go back and give that a listen. She's also a mom and a triathlete, and I'm really excited to jump into this conversation. So welcome back, Dina.

Dina Silver Pokedoff  1:49  

Thanks, Leanna. I'm excited to be back. 

Leanna Laskey McGrath  1:50  

So excited to have you back. So today we're going to talk more about navigating career and motherhood and how you've done that over the last 30 years, you have two kids, 16 and 11. You also have two step children. So I'd love to hear a little bit about your approach to finding this balance, juggling act, navigation, whatever we want to call it, of trying to navigate this journey. 

Dina Silver Pokedoff  2:21  

I used to joke around that I had a master's, a black belt in juggling, because it is about the juggle. And, you know, I will say that, you know, there's so much talk out there about, you know, work life balance. And I don't really think you can really balance. You just can't. There are going to be days where, you know, for me, I am completely falling over like, you know, like the teapot going all the way into one side or the other. But I really tried to work hard to navigate and try to figure out, from my perspective, what's most important to me, and really try to pick and choose my battles. I'll give you an example. So I love that Halloween Day Parade. You know, my children both have loved those Halloween parades. I block that on my calendar. It is an appointment, and I don't miss it unless there is something super critical that just cannot like I have to travel someplace for some leadership meeting. I would say that I am successful at holding that spot for that Halloween parade 90% of the time, sometimes 85 and when I have to miss it, I try to give myself some grace that like, I really have done everything I can to be there for those most important moments, the ones that I and my children are super important to us, and the things that are not as important, I try to either give myself grace, allow my husband to take on. I don't have to be the one to take them to every doctor's appointment, right? Like, really pick and choose where there's value add for me as a mother, you know, being home for dinner, being there for the dance recitals. That's those are the things that are high priority, high critical factor. And I fight my way to not miss those to the best of my ability. But of course, things happen, and if they do, I give myself some grace with it. I joke around like some of you may be old enough to remember the commercial from Anjali back in the day. It was a perfume and it was a career woman. Was from the 80s. Was this commercial where she said, I can bring home the bacon, not fry it up in a pan, and never, ever let you forget you're my man, you know. So the reality is, like that vision of a person. I don't know if that's who I aspired to be, but I will tell you that I think I can, to the best of my ability, try to juggle, navigate and not completely tip over into one side or the other, give all work and no family, or all family and no work.So I've successfully navigated it, but it doesn't mean that there are not pain points day to day. 

Leanna Laskey McGrath  5:30  

Yeah. Well, I think what I hear you saying is is you're very clear about what's important, and you recognize that some things are less important than others, not that they're not important. But what I think a lot of us do is put everything on the top level importance, or don't think about it. So it's just like by default, everything is very important, and then it feels too hard to manage all of it, because it's too much if we put everything in that high level of importance. So that's one thing that I hear you doing is saying, I'm gonna prioritize. And the other thing I hear you saying that you're doing is, because I think, as high achieving women, we wanna give everything 100% and we expect 100% perfection of ourselves. And so if we go to the Halloween parade every year, and then we miss a year, a lot of times we're going to be focused on the year that we're missing and feel so much mom guilt and feel terrible about ourselves because we're looking at that year. And what you're saying is, actually, if I'm there 90% of the time, I'm okay with it. I can give myself some grace. I don't expect 100% of myself, like 90% is a really good passing grade from showing up as a mom or showing up at work. So that's kind of what I'm hearing you say. Tell me more about what you're thinking as I'm saying that.

Dina Silver Pokedoff  6:58  

No, I think that you nailed it. I think it is about the combination of being as clear as you can be about where your priorities are. You know, it's a smart person who said it wasn't me, who figured it out on my own. I mean, I got good advice, right? Like, you know, I was kicking myself because I couldn't take my child to the doctor, and a friend said to me, like, is that really the high value thing? Like, are you really gonna kick yourself for that? Let Mark take the kids to the doctor. Like, unless you know, like, there's some compelling reason that that appointment is super critical, and it's a topic that, like, as the mom, I should really be there. I try to say, okay, I can let that go. It doesn't. That's not where the high value is. I think too you know, kind of a along the same lines of being crystal clear on those things, is when you do get help, whether it's from your spouse, partner, family or you've invested in childcare, whether it's a nanny, au pair, babysitter, is to look at that investment in the same kind of way and say, Okay, I'm gonna invest in the childcare provider to make the meal so I can sit down at the table with my child and be there with my child and have a conversation with my child. And yes, it's not my cooking. And to be honest, my cooking is not my forte. I'm good. According to my son, I make delicious food, but that's because he doesn't know any better. I'm joking. He knows better. But to him, it's mommy's cooking. He loves it, but that's not my strength. So I'm happy to, where I ca,n allow somebody else to do that thing, so I can be there at the table with my child, put my child to bed, hang out with them in the tub, you know, while they're in the tub, or whatever it might be when they're babies, right? And get that that more to me, the more value add time together. So, but that does require you to really look at, okay, what are the things that are value add to you? It wasn't super important that I be the one to cook. 

Leanna Laskey McGrath  9:07  

Yeah.

Dina Silver Pokedoff  9:08  

As long as there was I could eat, I'd be happy, and I could focus in on being with the children. 

Leanna Laskey McGrath  9:14  

Yeah.

Dina Silver Pokedoff  9:15  

I will say, also give yourself some grace that sometimes, there are times that the children will be on a device, and it is not my preference, but if I don't have other childcare and I need to get something done, then I give myself the grace to say, Okay, for this period of time, this is something that the children can do to keep themselves occupied, so that I can do what I need to do, right? And I have a little sign on my door, open/closed. I have a, you know, the unless it's a true emergency, and we have the conversation, what does a true emergency mean, right? So this is, of course, when I'm working from my home office, right? Which could be any time, right? It could be, you know, in the evening, after I put them bed, or in the morning. It just can depend on a big mesh mush.

Leanna Laskey McGrath  10:06  

Yeah, what's coming up for me is you mentioned, like you used to stress out about the doctor's appointments, for example, and and I think about when I was working from home with my daughter during COVID, and I refused to give her a device. I didn't want to do that. And then finally, I started to look at it as like, okay, like, if I could show up as a better mom to her, if I could get the things done that I need to, if she's on the device for 30 minutes or an hour or whatever, then it's like a cost benefit analysis, and I feel like we have to constantly be be doing that. But I wonder for you, I think it's like when we start out, we want to do everything perfectly, right, because that's our nature, and over time, it kind of evolves as we go through our parenting journey and trying to juggle career and parenting. So what is it for you that allows you to think 90% is is good enough for me, or, you know, to be able to give yourself grace that maybe you couldn't have given yourself in the past, or to be able to say, Yeah, my husband can take the kids to the doctor's appointment, and I'm okay with that. 

Dina Silver Pokedoff  11:17  

I think it was something that evolved over time. I mean, I'll never forget when I came back from that six month maternity leave, the sabbatical I took, and a colleague said to me, like, we were looking at like the daycare schedule and the time I was gonna get and she's like, it's okay, it's enough time. I'm like, enough time. How's that even possible? Like, there's no way it's enough time. And then I lived it, and I experienced it, and I was like, oh, okay, I'm gonna build the time. I'm gonna structure the time so I get it with my child, and so it is only through the experience of it, and everybody's gonna have to go through that experience, you know, on their own and in their own time. It was not an immediate, oh, I'm okay. I got this. It was years and years of trial and error, trying something, failing, succeeding. All the things, right? So that's how it arrived. I didn't arrive at, oh, I'm gonna give myself grace until-

Leanna Laskey McGrath  12:16  

Not day one. 

Dina Silver Pokedoff  12:16  

It was not a day one, it was absolutely not a day one thing. But if I could someone who's listening, if you can glean that, and maybe be a little nugget in your mind that okay, what is it gonna take for me to give myself some grace on this and not beat myself up and not have mom guilt over take the dialog in my head? Oh, somebody else had done this. How did they do it? What worked for them? Maybe I try this, see how it feels right? And it may not feel great the first time, right, because it still sucks, right? I like, it still like, I want to be like, there all the time, right? So when it, when I achieve that 90% like, Okay, I'm still gonna have the internal debate. Feel a little badly, but I'm going to try to go to the place of all right, this is okay. Everyone's okay. I'm not getting 100% but I'm doing pretty darn well here, and everybody's happy and healthy generally.

Leanna Laskey McGrath  13:16  

Rght. Yes, I love that. And I think one of the things that we touched on just briefly in the last episode, is kind of like knowing how to pick and choose when you're 100% mom, when you're 100% at work, when it's 60/40 like what that looks like. And I'm curious how you navigate that, and any suggestions or ideas you have for us, of you know, success strategies. 

Dina Silver Pokedoff  13:38  

So just like when you're prioritizing your day to day, your job, everybody's coming at you as if what they've got is the most important thing, and so you have to already in your career and in your day to day job, figure out, Okay, what's urgent and high value. What is urgent but low value, right? There's that quadrant. I can't remember the name of it. Please excuse me.

Leanna Laskey McGrath  14:02  

I know what you're talking about, yeah.

Dina Silver Pokedoff  14:03  

High value, high priority. Low value, low priority. And you kind of plot it on the map. It mentally like, okay? And that's how you make your decisions day to day, as things are coming into you. It's the same thing when it comes to managing the family, right? Like, what things are high value and high urgency and what things are not and it's that constant, really looking at it from as many angles as you possibly can, to come to what's going to feel right for you. That's how I do it. I just my brain doesn't really shut off so great, like, I'm a thinker. I'm constantly like thinking it through and processing it, and I know that they talk about the women carrying the more of the mental load, and I do think that that's part of it. I carry a lot of the mental load of making sure I'm thinking it through, both from a work perspective and also the family perspective, and trying to give some grace to my husband, who doesn't think that way.

Leanna Laskey McGrath  15:02  

It can be challenging.

Dina Silver Pokedoff  15:04  

Differently, differently than I do. 

Leanna Laskey McGrath  15:05  

Yes, well, and I think what you brought up there is how you can take some of the things that you learn at work and apply them to how you manage a company. Is how you can manage a household, right? We can take things that we learn for work into the household. I'm curious, have you found it the opposite way that you learn things through parenthood, through managing a household, that you take into the workplace? And if so, what do you take with you?

Dina Silver Pokedoff  15:33  

Well, I think managing people is, you know, one of the most challenging things that I've done in my career, and also the one of the most rewarding. Just like with my children, a lot of the times they you know, the people that I'm working with or leading, want to feel heard, want to feel understood, have that deep EQ of understanding. And as a mom, you you know you need to really listen for the cues with your children, and don't just jump into problem solving mode, which is my first instinct, right? So I have to work my own instincts to like I don't have to solve every problem for my children. Sometimes my daughter just wants to feel heard and understood. And I could say the same thing for the people I you know, who I've led in my career, they don't want me to solve every problem or to dictate. Nobody wants to be micromanaged, right? Like, they don't want me to dictate how something has to be done. Maybe I can share some empathy, like, oh yeah, that's a challenging one. I can share some examples of how I've tackled it. Give you some ideas and let me know what you decide, you know, like, not solve the problem for them, but to allow them to grow and to make mistakes and be safe in making mistakes. It's the same thing at home. You're going to try, you're going to make a mistake, you're going to succeed, you're going to fail. It's going to be a whole mishmash with your children, right? They're going to do some things fantastic, and some things where you're like, you know, that was a that was a really great lesson to be learned. We learned a lot. Let's talk about that. How did that feel? 

Leanna Laskey McGrath  17:03  

Yeah, patience is kind of the word that's coming up for me. 

Dina Silver Pokedoff  17:07  

Yes, it's funny, because I personally, as I look at myself, I sometimes feel impatient, but I get from others, like, Oh, you're so patient, you know, to be honest, like, there are times I'm ready to, like, when it comes to being a parent, I'm, like, not feeling patient at all, at all. I'm ready to lose my mind. I'm ready to explode. But, you know, I just keep trying to breathe through it and try to be as patient as I can be. And when I do lose my patience, or I snap, to give myself that grace, like, okay, sometimes I'm and also to apologize for it, right? Like, you know, Mommy had big feelings sorry about that. You know, I'm trying to teach, you know, we're all trying to work towards managing our emotions here. Mommy sometimes does a great job, and I didn't do such a great job, so I'm really sorry. So transparency of where I succeed, whether it's with my children or the people that I work with, like, ooh, gosh, I love that one. Like, I just snapped at you. That was bad, not my best moment. Please excuse me. No excuse for it. Here's what, you know, I do have some stuff going on, but no excuse I'm gonna do better. I'm gonna keep working at it. I do think that there's both lessons to be both shared, whether it's in managing the family, growing the family, teaching our children the values and things that we want as a family, and also from a work perspective, you know, treating the people on my team with the same respect that I would want to be treated with. So.

Leanna Laskey McGrath  18:45  

Yeah, well, I hear you saying, like having that self awareness and that humility to be able to say I messed up, and just to show your humanness, I think that's so important as a leader, those are the leaders that are most effective because people want to follow humans, not robots, right? They want to see the leaders that they are working with. They work hard, and they try hard, and sometimes they mess up. And when they do mess up, they take ownership and apologize or repair whatever they need to do. And I think similarly setting that example in our homes for our children to teach them to be able to go out and be strong leaders in their schools and communities, and eventually-

Dina Silver Pokedoff  19:27  

Good people in society. And there is no manual for motherhood. And the reality is that you really have to figure out, I mean, lots of books, lots of advice, there's probably more than you know you can take in but you have to really trust your own gut instincts on some things and figure out what works for you and your partner and or if you're doing it on your own, you know, what what's working for you? And I think it's, it's kind of the same thing at work right? There are lots of guidelines and manuals and values and behaviors that the organization wants, but you have to figure out what works for you within that, right, that's going to be authentic to who you are. Because I really, truly believe that the best leaders I've ever worked for are the ones who are authentic, and you know, are their full, true selves at work. You know, not not every piece of themselves, but as authentic as you can be in a corporate work environment, right? And I think that that authenticity, bringing your full self to the table, endears them to you, helps them feel empathy for you, helps you feel empathy for them. And you know, as women, we have a natural EQ, and I think we should lean hard on it. 

Leanna Laskey McGrath  20:50  

I agree. One of the things that we talked a little bit about is that you're a triathlete, that you love peloton, and me too. And I'm curious about how you prioritize yourself, like, how do you do that? Because I think you know, when you're talking about juggling, you talked about the two things, the work and home, right? And then there's also this other thing that is me, that you know, taking care of myself. And I think that so often, as working moms, that's the thing that gets thrown to the wayside first, right? That's the thing that we de prioritize first. And you had said, you know, in your fertility journey, that that was something that you know kind of got de prioritized.

Dina Silver Pokedoff  21:33  

Thrown by the wayside. Yep.

Leanna Laskey McGrath  21:35  

Yeah. So I'm curious now, you know, now you're at a point where that is a priority in your life. So how do you think about that, and how do you go about making that a priority for you? 

Dina Silver Pokedoff  21:44  

To me, it's like the same thing, if it's important to you, you figure it out, right? So the way I look at it philosophically, and the way I look at it practically is that I get up early, sometimes earlier than I want to. I had to really retrain my body, because the as the workouts got more intense, I needed more time. And so when I have a longer workout during the work week, I just get up earlier. I don't always succeed. I sometimes will sleep through my alarm.

Leanna Laskey McGrath  22:18  

90%, yeah.

Dina Silver Pokedoff  22:19  

I'm gonna succeed 90% of the time, exactly. So I build in the structure so that I'm up before the kids are up, so that I'm done my workout, so I can be at the breakfast table. Now, my son leaves super early, so sometimes I just get to see him more in passing, but he's a teenager. He kind of doesn't care. But I get to sit down at breakfast with my daughter and be there with her 90% of the time. Again, not always. Sometimes those swim workouts can be more challenging because they're outside of the house and require more time to get to the gym do that. Blah, blah, so but the other piece is that, you know, I find that it energizes me for the day. So when I don't get my workout in, I never thought I would say this, but like I'm now one of those people, if I miss my workout, I don't feel quite as good. So I find that it's part of my routine of get the workout in, get it in, get it done. If I try to wait till the end of the day, something else is gonna get in the way. 

Leanna Laskey McGrath  23:19  

Always. 

Dina Silver Pokedoff  23:19  

Always, always, always, I'll either be too tired or something will pop up, or this is something else, so, but if I get it done early, then I get it done, and then, you know, the other piece to it is also about the modeling that I'm doing for my family, about taking care of myself and my health. And when people ask, like, why are you doing this? Like, it's not to be a smaller size. Of course, it's this. There's nice benefit to it, blah, blah, blah. But to me, this is really about I want to be there for my children for the long term. I'm an older mother. Took me longer to have the kids, and I'm getting up there, so I want to pay the piper now, so that I have the benefits in the long term, so I can, well, first I was saying it to keep up with my babies. Now it's about like, being there for the long term. 

Leanna Laskey McGrath  24:10  

Yes. 

Dina Silver Pokedoff  24:11  

Right? So, like, when people ask you your why? Like, when you're doing these triathlons because they're not easy, right? Like, why are you doing well, I'm doing this because I want to be there for the long term. It's for my long term health. And of course, it's a ton of fun. The modeling I'm doing for my children about health, wellness, doing hard things, that you can do hard things, you know? I'll keep pulling all the peloton isms out, right? I really do believe that it's just become part of how I am as a person, and that grit and determination to push through and endure has taught me so many lessons that I use, whether it's talking about managing my family and growing my family and raising my children, it is really hard being a parent, and, um, you need to have a reserve of resilience and determination to do it, and you also need that to do triathlons. And you also need it for work. You're gonna need all those lessons, kind of have that triumvirate of they're all intertwined for me.

Leanna Laskey McGrath  25:19  

Yes, I love that, and I would so agree with that. It's kind of like you're building the muscles, like, literally and figuratively, to be able to do those hard things at work and at home. And I love that so much, learning to prioritize oneself. And you know, you talked a little bit last time about your health journey and and the importance of that it is. It's so different to think about it in terms of I'm doing this as an investment for my future and my family's future, and also for today, because I'm gonna show up better to everything I do today whenever I've taken care of myself. But I think that that's one thing that one of my coaches says all the time, is, when you look at your calendar for the week, put yourself in first that you have to make sure you prioritize yourself and to your point, for me too, I have to do it first thing in the morning, or other things will take over. I'll get busy with all the other things and all the other important things I've got going on and on my plate and on my calendar, and then I won't prioritize myself. So I have to front load it and make sure that I wake up early and I tell myself, tell my family, from the get go, there's an important person here. It's me. I've got to take care of me.

Dina Silver Pokedoff  26:30  

And you show up as a better person, mother, worker. 

Leanna Laskey McGrath  26:34  

Leader.

Dina Silver Pokedoff  26:35  

Leader. When you take care of yourself, you're able to better take care of others. You know that oxygen mask? Yes, you know analogy, but it's there is a lot of truth there. When you can take care of yourself, you can help take care of others, like, if you're Yes, not taking care of yourself, how are you ever going to be able to take care of other people? And there's a lot of people relying on you, between your family and the people you work with. But I will say, you know, I don't want to be Pollyanna about it, because there are days that I do feel badly I like, especially when it comes to, like, I'm again, getting up pretty early during the work week, on the weekends, when there's, you know, especially if I've got a big triathlon coming up, like there's a big time commitment for that. I try to give myself some grace there too. Okay, it's not going to be forever. This is just part of the season, right? The race is coming up. You know, I've got this long run, this long bike ride, or the combination of the two. Actually, this year I in the fall, I was supposed to do a 70.3. I broke my foot, so I ended up not being able to do it three weeks before the triathlon by the way.

Leanna Laskey McGrath  27:42  

Oh no, after all that work.

Dina Silver Pokedoff  27:44  

I was really I invested all the time to that. But this year, I've decided to not go for it, because I already had invested so much of that time, and I had already sacrificed that time with my family. So this year, I'm giving myself grace to not go for the big 70.3 and I'm going for more Olympics and sprints. Okay, I had a short sprint recently, and I killed it. I loved it. I felt great. Maybe next year we'll see.

Leanna Laskey McGrath  28:11  

Yeah.

Dina Silver Pokedoff  28:12  

Giving yourself grace on both sides of the coin, whether it's for your work, your family, your training, all the sides.

Leanna Laskey McGrath  28:19  

Yes. And then you know me, I am a huge fan of the sprint because it allows me to not have to train too hard at 70.3 I know it would take up more time that I would want to find but Sprint's perfect distance for me. Olympics, maybe someday.

Dina Silver Pokedoff  28:37  

Olympic is a good is a good distance too. I mean, right? The distinction in training between a sprint and Olympic is not exponential.

Leanna Laskey McGrath  28:44  

Yeah.

Dina Silver Pokedoff  28:45  

Training between an Olympic and a 70.3 or an Ironman, that is exponential. We're talking hours and hours, so another full time job.

Leanna Laskey McGrath  28:54  

Yes. 

Dina Silver Pokedoff  28:54  

But you know, when you're dedicated to something and you want to achieve it, if you have a goal-

Leanna Laskey McGrath  28:59  

You make it happen. 

Dina Silver Pokedoff  29:00  

I wanted to go for that goal.

Leanna Laskey McGrath  29:02  

Yes.

Dina Silver Pokedoff  29:02  

And talk about disappointing when I wasn't able to achieve it. In actuality, because I broke my foot doing something stupid, not even related to the training. It took me a little bit to come to that okay, it's going to be okay. You don't have to do a 70.3 right away. I kept thinking, I'm getting older. Am I going to be able to do it? And my coach and I have talked that through, like, Oh no, you've got you're fine, right, as if you take care of yourself and you're careful and right, you don't over train and you stretch and right, we can hopefully be doing this into our later years, which I really hope I can, because I think if I can continue doing this into my later years, maybe I'll show up on the leaderboard right? Because I'm really slow.

Leanna Laskey McGrath  29:42  

Yeah, well, I think also my other motivation is thinking about when I'm 80 or 90, I want to be able to take care of myself and be independent and walk around and not worry about falling and breaking something. You know, it's just like, it's a whole different motivation. 

Dina Silver Pokedoff  29:58  

But even Leanna, if we, even if we end up and something happens, that plan, we can always give ourselves that like, Okay, I may not be able to do that, but I still can do these things, reframing it as I look at my aging parents, like, okay, my mom, you know, she broke her back. She can't really do some of the things she used to be able to do, but she could still do these things. Chair yoga. It's all about like, finding how to reframe it to a place where you feel good. But part of this is, I want to be able to be active until I'm not able to be.

Leanna Laskey McGrath  30:33  

Yeah, I love it. Well, Dina, thank you so so much for coming here and talking with me today. I've loved our conversation, both parts of it, and I know everyone's gonna learn so much from you. So thank you.

Dina Silver Pokedoff  30:45  

Thank you for having me. It's so much fun to talk about this stuff and to share and thank you for your interest. I really enjoyed our conversation. 

Leanna Laskey McGrath  30:54  

Yeah, likewise. Well, thank you everyone, so much for tuning in and hope to see you all next week. Goodbye.

Leanna Laskey McGrath  31:06  

If you're loving what you're learning on this podcast, I'd love to invite you to check out The Executive Mom Reset. It's my six month coaching program for ambitious, success driven, career focused women who are ready to stop surviving and start thriving. Together, we'll tackle the stress, guilt and overwhelm that come with being a high achieving executive mom. You'll learn how to set boundaries, prioritize what truly matters, and build the confidence to show up powerfully at work, at home, and for yourself. Head on over to coachleanna.com right now to schedule a free discovery call. We'll spend an hour talking about where you are now, what you want to create, and how I can help you get there, because every woman deserves to live the life of her dreams. Let's create yours together.